--- title: Movista Raises $12MM to Further Leadership Position in Workforce Management Space description: Movista raises $12MM to further leadership position in workforce management space image: https://explore.movista.com/hubfs/iPhonePic2.jpg --- [![Movista Retail Execution Platform Logo](https://explore.movista.com/hubfs/MOVISTA.png)](https://www.movista.com/) - [Product](https://www.movista.com/solution/) - [Solution Overview](https://www.movista.com/solution/) - [Store Tasking and Merchandising](https://www.movista.com/solution/store-tasking-and-merchandising/) - [Scheduling and Workforce Enablement](https://www.movista.com/solution/scheduling-and-workforce-enablement/) - [Item Management and Ordering](https://www.movista.com/solution/item-management-and-ordering/) - [Communications](https://www.movista.com/solution/communications/) - [Optimizations and AI](https://www.movista.com/solution/optimizations-and-ai/) - [Analytics](https://www.movista.com/solution/analytics/) - [Vendor Collaboration](https://www.movista.com/solution/vendor-collaboration/) - [Product Packages](https://www.movista.com/solution/product-packages/) - [By Industry](https://www.movista.com/solution/) - [Retailers](https://www.movista.com/platform/retailers/) - [Consumer Goods](https://www.movista.com/platform/consumer-goods/) - [Service Providers](https://www.movista.com/platform/service-providers/) - [Distributors](https://www.movista.com/platform/distributors/) - [Company](https://www.movista.com/about-us/) - [About Us](https://www.movista.com/about-us/) - [Newsroom](https://www.movista.com/media/) - [Events](https://www.movista.com/events/) - [Partnerships](https://www.movista.com/partners/) - [Integrations](https://www.movista.com/integrations/) - [Careers](https://www.movista.com/careers/) - [Support](https://www.movista.com/support/) - [Resources](https://explore.movista.com/resources/all) - [Content Library](https://explore.movista.com/resources) - [Customer Stories](https://explore.movista.com/resources/tag/customer-stories) - [Articles](https://explore.movista.com/blog) - [Videos](https://explore.movista.com/videos) - Insights - [Shelf Help](https://explore.movista.com/shelf-help) - [Retail Execution Guide](https://explore.movista.com/the-ultimate-guide-to-retail-execution-software) - [Retail Execution Dictionary](https://www.movista.com/retail-execution-dictionary/) - [Retail Merchandising Guide](https://www.movista.com/the-ultimate-guide-to-retail-merchandising/) - [Savings Estimator](https://explore.movista.com/movista-savings-estimator) - [Demo](https://www.movista.com/demo/) Movista News + Culture # Movista Raises $12MM to Further Leadership Position in Workforce Management Space ![Retail Execution blog dots divider](https://explore.movista.com/hubfs/raw_assets/public/2022_atlas-theme%20copy%20movista_NEW/images/blog_dots.png)   **Bentonville, Ark.** September 26, 2018 - [Movista](https://www.movista.com) Inc., the leader in cloud-based labor and workforce management software for retailers, manufacturers, and service providers, announced its $12 million Series A growth equity investment.  Funds will be used to deliver new product features, enhance technology innovation, expand sales and marketing, bolster talent development, and evaluate strategic opportunities.  The investment, among the largest ever in an Arkansas based software firm, is led by New York based Level Equity, a software focused growth specialist with $1.65 billion in assets under management.   Movista, who turned eight years old in May, pioneered the use of smart device applications for managing mobile workforces.  Demand for smart device software in the workplace has more than doubled for three consecutive years, with Movista’s recurring revenues up more than 300% since 2015. More than forty retail-focused enterprise clients leverage their smart platform to manage employees and contractors.  Movista expects over 200,000 retail workers to be working on a daily basis, via their software, by 2020. “Our goal is to have one million daily users within five years,” said CEO and Co-Founder, Stan Zylowski, “We will leverage the capital from this investment to expand and augment our product set, build a best-in-class business development team and share our story nationally.” April Seggebruch, COO and Co-Founder, further explained how having fresh capital changes dynamics inside the firm. “For the first time since our inception as a bootstrapped business, we now have the freedom to push every technical limit and innovate dramatically. We have plans in place and within twelve months will be installing solutions that were unimaginable even a few years ago.”  “We have closely tracked the explosive growth of BYOD and dedicated smart device usage within the enterprise for years and proactively identified Movista early on as a leader in the space” said Ben Levin, Founder and Co-CEO of Level Equity, who has joined Movista’s board of directors as part of the financing.  “Their history in the retail market, exceptional and capital efficient growth and passionate commitment to client success sets them apart.  We share their vision for continuing to build a world class workforce and labor management software business for retailers, manufacturers, and service providers.”Movista Raises $12MM to Further leadership position in workforce management space   **About Movista:** Based in Bentonville, AR, Movista is a provider of mobile-first, real-time, enterprise-grade technical solutions to the retail market. The company, founded in 2010, employs nearly sixty employees across six states and serves more than forty clients including retailers, manufacturers and service providers. To learn more about Movista, visit [www.movista.com](http://www.movista.com). **About Level Equity:** Based in New York, NY, Level Equity is a growth equity firm focused on providing capital to rapidly growing software and internet companies. The firm manages over $1.65 billion across a series of long term committed investment partnerships.  For more information about Level Equity, visit [www.levelequity.com](http://www.levelequity.com)   **Media Contact** For more information, please contact Liz Slape, SVP of Growth, at **479-283-7333** or email at [liz@movista.com](mailto:liz@movista.com). ## featured content [![photo ai retail execution](https://explore.movista.com/hubfs/blog%20-%20photo%20ai%20store%20performance.jpg)](https://explore.movista.com/blog/image-recognition-for-retail-execution-how-photo-ai-is-transforming-store-performance) ### [Image Recognition for Retail Execution: How Photo AI Is Transforming Store Performance](https://explore.movista.com/blog/image-recognition-for-retail-execution-how-photo-ai-is-transforming-store-performance) [![OSA on-shelf availability](https://explore.movista.com/hubfs/OSA%20on-shelf%20availability-1.png)](https://explore.movista.com/blog/the-importance-of-on-shelf-availability-in-retail-in-2026) ### [The Importance of On-Shelf Availability in Retail: Why Keeping Items Stocked is Critical for Competitiveness in 2026](https://explore.movista.com/blog/the-importance-of-on-shelf-availability-in-retail-in-2026) [![collaborative field store teams drive retail revenue](https://explore.movista.com/hubfs/Content/Blogs/2025/collaborative%20store%20and%20field%20temas-100.jpg)](https://explore.movista.com/blog/how-collaborative-field-and-store-teams-drive-retail-revenue) ### [How Collaborative Field and Store Teams Drive Retail Revenue](https://explore.movista.com/blog/how-collaborative-field-and-store-teams-drive-retail-revenue) [![maximize cross merchandising](https://explore.movista.com/hubfs/Content/Blogs/2025/maximize%20sales%20with%20cross%20merchandising-100.jpg)](https://explore.movista.com/blog/maximize-sales-with-cross-merchandising-excellence) ### [Maximize Sales with Cross-Merchandising Excellence](https://explore.movista.com/blog/maximize-sales-with-cross-merchandising-excellence) [![continuous replenishment](https://explore.movista.com/hubfs/Content/Blogs/2025/continuous%20replenishment-100.jpg)](https://explore.movista.com/blog/continuous-replenishment-the-key-to-seamless-retail-stock-management) ### [Continuous Replenishment: The Key to Seamless Retail Stock Management](https://explore.movista.com/blog/continuous-replenishment-the-key-to-seamless-retail-stock-management) [![streamline store operations for the holiday rush](https://explore.movista.com/hubfs/ecommerce.jpeg)](https://explore.movista.com/blog/how-much-shopping-is-ecommerce-insights-on-retail-trends-in-2025) ### [How Much Shopping is Ecommerce? Insights on Retail Trends in 2025](https://explore.movista.com/blog/how-much-shopping-is-ecommerce-insights-on-retail-trends-in-2025) [![transform sales operations](https://explore.movista.com/hubfs/manage%20sales%20territories-100.jpg)](https://explore.movista.com/blog/transform-sales-operations-how-to-manage-sales-territories-effectively) ### [Transform Sales Operations: How to Manage Sales Territories Effectively](https://explore.movista.com/blog/transform-sales-operations-how-to-manage-sales-territories-effectively) [![How Understanding Consumer Buying Behavior Strengthens Vendor Collaboration](https://explore.movista.com/hubfs/understanding%20consumer%20buying%20behavior%20strengthens%20vendor%20collaboration-100.jpg)](https://explore.movista.com/blog/how-understanding-consumer-buying-behavior-strengthens-vendor-collaboration) ### [How Understanding Consumer Buying Behavior Strengthens Vendor Collaboration](https://explore.movista.com/blog/how-understanding-consumer-buying-behavior-strengthens-vendor-collaboration) [![employee productivity in retail](https://explore.movista.com/hubfs/employee%20productivity-100.jpg)](https://explore.movista.com/blog/5-strategies-to-improve-employee-productivity-in-retail) ### [5 Strategies to Improve Employee Productivity in Retail](https://explore.movista.com/blog/5-strategies-to-improve-employee-productivity-in-retail) [![vulnerability of supply chains](https://explore.movista.com/hubfs/supply%20chain.jpeg)](https://explore.movista.com/blog/the-vulnerability-of-global-supply-chains-lessons-learned-and-the-case-for-localization) ### [The Vulnerability of Global Supply Chains: Lessons Learned and the Case for Localization](https://explore.movista.com/blog/the-vulnerability-of-global-supply-chains-lessons-learned-and-the-case-for-localization) ## featured content ![OSA on-shelf availability](https://explore.movista.com/hubfs/OSA%20on-shelf%20availability-1.png) ## [The Importance of On-Shelf Availability in Retail: Why Keeping Items Stocked is Critical for Competitiveness in 2026](https://explore.movista.com/blog/the-importance-of-on-shelf-availability-in-retail-in-2026) Learn why on-shelf availability is critical in today's retail store environment [Read More](https://explore.movista.com/blog/the-importance-of-on-shelf-availability-in-retail-in-2026) Want to learn more? 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