consumer-behavior

Phase 5 of Pandemic Shopping: Keeping Your Cool

We’ve probably all experienced the latest phenomenon – either in the kitchen or while catching up the latest memes. The Spring of the Sourdough Starter is what they’ll call it. (If you don’t know...

Pandemic Shopping in Phases

We did a little research to see how people were shopping during the first several weeks of social distancing and we noted some distinct – and interesting – phases of pandemic panic shopping. It...

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